A positive impact on people is what drives us & we believe in using our position as one of the world’s leading NFT art studios to create change for the better. 

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We were responsible alongside our artists Rewind Collective for creating the first NFT for LVMH which raised $128,000 for charity.

 

The proceeds were donated to the LGBT+ charity, Mag Jeuene Foundation in Paris. Committed to always monitoring exactly how effective our impact is, this donation led to the charity to achieve the following results: 

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1. Moving to a bigger space in Paris and opening of 2 new local centres for LGBT+ youth inclusion, to overcome isolation and that offers support and multiple activities. The Paris local group is now in the heart of the capital Quincampoix Street, Paris 4th, with a great space to welcome LGBT+ youth. And the two new branches are in Lyon and Clermont Ferrand. 

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2. An increase of LGBT+ youth supported by the organisation: 2021 : 529 > 2022: The foundations aim is to achieve 1 600 thanks to the new spaces and new members of our staff

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3. An increase of interventions in school, to prevent LGBTphobia and sexism in the education sector. 2020 : 3 000 students > 2021 : 11 360 > 2022 : + 40 000 students thanks to the volunteers managed by the new regional supervisors.

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4. Building and recruitment of a team of professionals to accompany youth and fight LGBTphobias and sexism